This article was published in Jakob Nielsen's Alertbox which says:
Having a good designer doesn't eliminate the need for a systematic usability process. Risk reduction and quality improvement both require user testing and other usability methods.
The most common example given is Steve Jobs. Granted, Jobs has been in charge of some great products. He's also produced many duds as well, the most famous being the NeXT machine and the Mac Cube. Even the Macintosh was very nearly a failure, being saved in the nick of time by Adobe and the advent of desktop publishing. (And, of course, the Mac's usability is more properly credited to Jef Raskin and Larry Tesler's user studies in the Lisa group than to Jobs himself.)
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1 comment:
A nice follow up to this might be the balance and relationship of design to market research to user testing. In the Apple example, the issue could be that Apple doesn't do market research.
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